Chili’s Aims at Customers, Competitors in Chicken Push

DALLAS TX - Chili’s Restaurants, which operate locally in Stowe, King of Prussia, and Wyomissing PA, have chicken sandwich lovers in their sights. The company has added its Big Crispy and Spicy Big Crispy chicken sandwiches to its 3-For-Me meal deal.

Either is available accompanied by fries, bottomless chips and salsa, and an unlimited fountain drink, for $10.99. The offer replicates Chili’s 3-For-Me hamburger meal, introduced earlier.

The company also acknowledges it is taking aim at drawing business from Chili’s quick-service competitors. It contends they offer less value. McDonald’s was mentioned by name, according to an April 15 (2026) article in FSR Magazine.

Beyond the original and spicy choices, Chili’s also is providing Honey-Chipotle, Nashville Hot, Buffalo, and Deluxe (bacon and Swiss cheese) flavors on the regular menu. Each sandwich features a hand-battered chicken breast and is paired with house-made ranch.

Photo provided by Chili's Restaurants